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SAP: 3 Key Takeaways for Long-Term Investors

2026-10-24 16:20 •The Motley Fool Team •The Motley Fool Positive Axe Cap view: Selective •Equities•Earnings•Technology•AI•Semiconductors •SAP

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SAP's Cloud Push Signals Lessons for SA Investors

SAP’s growing cloud revenue and AI focus highlight trends worth watching for South African tech exposure.

SAP’s strong Q3 results—hitting over €10 billion in revenue with a 26% rise in cloud backlog—show the power of shifting from traditional software sales to cloud subscriptions. For South African investors, the takeaway is clear: recurring revenue streams backed by cloud adoption and AI are the future, not just in Europe but globally. South African companies like Naspers and Prosus, which have cloud and tech exposure, could see indirect benefits if global investors continue to favour cloud-centric business models. SAP’s emphasis on data privacy also signals an opportunity for SA firms to differentiate in emerging markets wary of data risks. We’re watching how USD/ZAR reacts to tech momentum abroad, as a weaker rand could boost local tech stocks’ earnings in dollar terms. Caution remains, though—cloud adoption is capital intensive and competition fierce, which could stall growth if economic headwinds deepen. this is just our opinion and not financial advice

How I would invest

We’d watch Naspers and Prosus for selective buying on dips, given their tech-heavy exposure and long-term cloud play. Keep an eye on USD/ZAR; a strengthening rand might pressure SA exporters including tech.

What I would watch
  • Naspers
  • Prosus
  • USD/ZAR
What could go wrong
  • Global tech sell-offs affecting investor appetite
  • USD/ZAR volatility impacting earnings translation
How strongly I feel

6/10

SAP announced Q3 2026 quarterly revenue surpassed 10 billion euros for the first time, driven by a 26% increase in cloud backlog to 24.1 billion euros. The company is leveraging AI to accelerate cloud migration through its RISE with SAP program while intentionally reducing services revenue to prioritize higher-margin cloud subscriptions. SAP's data privacy commitments, which keep customer data isolated from public AI models, provide a competitive advantage for risk-averse enterprise clients adopting AI automation.

Our take is based on reporting first published by The Motley Fool.

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